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Question by Ed: How to promote training courses on survival in the Amazon, a river cruiser and a travel agency in Internet?
I need to have to promote 4 (4) specialized goods and I require assistance from individuals with encounter in on the web marketing and advertising and people people that are accountable for the region of promotion, advertising and marketing or revenue of travel businesses and tourism businesses that offer survival courses and cruises. This business is situated in Iquitos, an exotic town in the middle of the Peruvian Amazon, a single of the minimum explored and most bio-varied area in the globe. The items I have to assist to market are:
1. Training programs on survival in the Amazon jungle, for organizations or adventure travelers.
two. Visits to remote indigenous communities that protect their customs, for anybody intrigued.
3. Research or examine journeys in the Peruvian Amazon, for scientists, pupils and anyone intrigued.
4. Journey by river cruises along the Amazon river and tributaries or cruises in Pacaya-Samiria Nationwide Reserve (the biggest reserve in the floodable Amazon jungle in South The united states).
These are good quality goods. The firm respect and teach the travelers to respect the nature. They take health-related help or materials to river communities and indigenous tribes they visit. Journeys are intended to understand the nature and their ecosystems.
This business performs with expert and specialised employees as naturalists and, in situation of survival teaching courses, with instructors of the Air Force.
The firm weakness is the global marketing and that is my problem.
I have had productive encounters in advertising hotels. But I in no way promoted this type of item. As a result, I have a number of concerns:
A. In which or in what methods should I market these 4 merchandise?
B. What sites, particularly free of cost, you identified to advertise these merchandise? In lodges, for instance, there are websites like Tripadvisor and other individuals.
C. Do you know websites and discussion boards that are focused on “marketing” the 4 journey goods I have?
D. What social networks focused on these items are accessible? I know that there are Facebook, Twiter, Flirck, but, do you know any social network for adventure travelers or intrigued in this variety of journeys?
E. I was taking into consideration employing the Lonely Planet, Viajeros and Losviajeros community forums. Do you know other people forums or specialized message boards? Regardless of language.
F. Does anyone could help me with the contact facts of publishers of travel guides (Lonely, Frommers, Footprints, and so forth.)?
G. I was considering in make contact with with Television and film producers or film makers to promote the providers of the company and be a strategic companions for movies in the Amazon. Exactly where and how I could make contact with with massive producers firms as Discovery, NatGeo, BBC, and many others., and with small producers?
Do you have any other suggestion?
Answer by Carly
Social networking websites, communities and content hubs for travel, environment, training and similar:
You’ll need to work down the list, as they’re ordered by niche.
Engage, interact, converse and listen. If you build a rapport on any of the sites or you feel ‘this is the place for us’ you may wish to consider purchasing advertising. Hope these help.
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